As the most prominent electronics recycler in Ontario, perhaps Canada, Greentec looked to Locale to reposition its brand as a global leader and benchmark in the sector.

Using Greentec’s existing brand aesthetic and colour palette as a starting point, Locale looked to refresh their presence and impact through the use of more human-centric imagery and a bolder use of colour and graphical elements across the site.

A large component of Greentec’s business rely on user interaction through requests and communication with Greentec, and so the new site puts prominence on accessible prompts and calls to action push potential clients to get their foot in the door.